How Lufthansa Is Using NFTs To Reward Passengers – Deutsche Lufthansa (OTC:DLAKY)

Lufthansa Group Airways (OTC:DLAKY), one in every of Europe’s largest airline conglomerates, has ventured into the world of non-fungible tokens (NFTs).

The transfer by the air provider underscores the fast evolution of the digital asset panorama.

Such revolutionary developments within the intersection of blockchain and conventional industries are anticipated to be a central subject of dialogue on the upcoming Benzinga’s Way forward for Digital Belongings Convention.

The occasion guarantees to offer insights into the newest tendencies and developments within the crypto realm, with views from business frontrunners.

Whereas Lufthansa will not be essentially within the crypto house, it does have a loyalty program known as Uptrip, which it developed in partnership with Lufthansa Innovation Hub and Miles & Extra. This system permits passengers to transform their boarding passes into NFT buying and selling playing cards via the app.

As soon as collected, these NFTs may be securely saved in customers’ crypto wallets, with Polygon (CRYPTO: MATIC) proof-of-stake blockchain protocol.

🛫Lufthansa’s @Uptrip_app loyalty program is constructing #onPolygon to show flights into rewards
�Acquire NFT buying and selling playing cards for each flight and declare rewards

Study extra in regards to the new Miles & Extra and @LHInnovationHub expertise: https://t.co/MjQihK8xUx pic.twitter.com/JfUEoUJxNR

— Polygon (Labs) (@0xPolygonLabs) August 31, 2023

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By amassing and mixing completely different collections, passengers can avail of providers like entry airport lounge entry, flight upgrades, and award miles.

Kristian Weymar, director on the Lufthansa Innovation Hub, emphasised the potential of Web3, stating, “We make it potential for folks to entry this new know-how.”

Christopher Siegloch, Head of Program Improvement at Miles & Extra, added that the gamification parts of Uptrip introduce customers to Web3 applied sciences, comparable to NFTs, in an fulfilling method.

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